Armstrong Flooring is pleased to announce the winners of its “Seeing is Believing” contest, which showcased its innovative and patented Diamond 10 Technology commercial product portfolio. Armstrong Flooring originally launched the Natural Creations with Diamond 10 Technology product line in mid-2016. This promotion presented an opportunity to reach out to the A&D community and remind customers about the many benefits of Diamond 10 Technology products.
Six lucky winners were chosen from more than 1,500 entries across the U.S. and all were given their choice of prizes: a stylish Knoll®chair of their choice up to $2,500, Microsoft Surface Studio to create stylish designs or donation of $2,500 to the charity of their choice.
The following six winners were chosen:
- Christy Dakin, Champlin Architecture
- Monika Appelhans, MMA Architects
- Joanne Macissac, Environments for Health Architecture
- Rebekah Fried, Gresham Smith & Partners
- Julie Warren, Lantz-Boggio Architects & Interior Designers
- Scott Carrier, Skidmore, Owings & Merrill
Members of the Armstrong Flooring sales team presented live demonstrations of Natural Creations with Diamond 10 Technology and ColorArt with Diamond 10 Technology coating to specifiers at which time they were encouraged to sign up for the promotion online. One winner from each U.S. region was randomly selected after the promotion, which ended in late March.
Natural Creations with Diamond 10 Technology harnesses one of nature’s strongest substances: cultured diamonds. Since its unveiling, Natural Creations with Diamond 10 Technology has reset the industry standard by offering the industry’s highest scratch, stain and scuff resistance. Available in an array of patterns to reflect the natural look that is increasingly popular in today’s designs along with modular shapes and sizes inspired by the natural beauty of wood, the colors and organic variations of stone and the distinctive woven-like appearance of textiles, Natural Creations with Diamond 10 Technology is organized into three beautiful design categories:
ArborArt: More than 50 naturally inspired wood visuals in color and design combinations that span the entire spectrum, from the golden browns of traditional oak and the bold grain of exotic tigerwood to trend-setting weathered driftwood and even petrified wood looks. Find wood design in ArborArt that even Mother Nature herself cannot provide.
EarthCuts: These large-scale tiles draw design inspiration from beauty beneath the ground, including natural stone, minerals and metallic ore. A palette of earthy neutrals ranges in tone from cool grays to warm beiges with all the detail and variation of the materials that inspired them.
Mystix: Cutting-edge design defies categorization. The ever-evolving Mystix collection dabbles in textures, textiles and hand-painted art. A palette of brights adds a vibrant pop of color to enliven commercial spaces.
Natural Creations Luxury Flooring with Diamond 10 Technology opens the door to new possibilities in commercial flooring. It unlocks creative design combinations, stays looking new longer and offers easy maintenance, making it the ideal choice for a variety of commercial spaces.
With the introduction of ColorArt Medintech and Medintone with Diamond 10 Technology coating comes the new and highest industry-standard in scratch, stain and scuff resistance. Fit for the most demanding environments while offering on-trend, bold and bright colors to coordinate across the Armstrong Flooring ContinuumTM Solutions portfolio, ColorArt Medintech and Medintone with Diamond 10 Technology coating’s through-pattern construction resists abrasion and other wear created by heavy equipment, such as carts in healthcare spaces, and the frequent rearrangement of desks and chairs in educational settings.
The beauty of ColorArt homogeneous flooring with Diamond 10 Technology coating is its exceptional ease of maintenance, dramatically reducing costly disruption of operations. The washable surface cleans and dries quickly using common maintenance supplies, making Medintech and Medintone a low-maintenance, no-polish-needed solution.