The AXOR brand has announced the launch of a dedicated, U.S. website. Shining the spotlight on AXOR, a brand of the Hansgrohe Group, the site offers an informative experience. Anchored by several core feature areas, the online resource is tailored for consumers, as well as design professionals. Features include practical considerations, such as product collection overviews and interactive customization tools, as well as inspirational content, such as project reference galleries and editorials exploring art and culture.
Lauren Batts, marketing communications manager, says, “The AXOR brand redefines aesthetics, water design and functionality in the creation of its products and collections. Conceived and crafted to high aesthetic and technological standards, the development process has resulted in architecturally significant products. From the numerous collections with designers like Philippe Starck, to the creation of water prototypes, AXOR WaterDream projects and concepts, the AXOR brand has made a mark on the design world for 25 years. The design-forward interface of the site celebrates this brand heritage.”
At a glance, the AXOR brand website includes:
- Products: Bathroom collections, ranges & product overview
- Tailor-Made: Customization & bathroom planning with AXOR
- Inspiration: Bathroom and kitchen inspiration from AXOR
- AXOR Storybook: Architecture and design in bathrooms and kitchens
- AXOR Brand: Philosophy, showrooms, designers & AXOR WaterDreams