BR-111 Hardwood Flooring was looking for inspiration to create a game-changing wood flooring line that embodied a modern style yet durable and affordable. Kravitz Design, founded by Grammy-winning musician Lenny Kravitz, known worldwide for its exciting eclectic and innovative, dynamic design solutions, was the perfect choice for such collaboration. Kravitz has received many awards and accolades over the past quarter century for his soul-powered rock and increasingly gaining as much attention for his soul-infused projects under his eponymous firm and his talents as a designer.
Kravitz Design’s keen eye for cutting edge design and innovation provided the perfect direction for this inspiring new product line. His design aesthetic speaks to urban elegance with a masculine vibe like touches of dark woods. The result is nothing short of spectacular and is sure to become the gold standard in flooring.
The colors and textures of this floor collection are spectacular. Imagine Wide Plank, European, Oak flooring with flowing grain and natural warmth, infused with ultra-rich tones ranging from golden browns to slate gray and black, and featuring a super durable Bona Naturale matte finish. These floors are built to last and all products in this line come with Bona Lifetime support. Through Bona’s worldwide network of Certified Craftsman, every customer can be sure that they are not only getting the high quality flooring of their dreams, but that also that the fit and finish will exceed their every expectation. This new designer line will feature eight beautiful new colors ranging from the beautifully light and natural Chambord Oak all the way to the drastically contemporary Charcoal Black Oak. Each product is available in ultra-wide 10-inch planks with a full 3/4-inch thick profile and will be sold worldwide. Perfect for any installation type and any climate.