Optima Systems, a manufacturer of premium glass wall partitions and door systems, announces its entry into the U.S. non-residential building design, construction, and real estate development market as PurOptima. The British organization, which has already established itself successfully across the UK, Australia, Asia, and EMEA regions, sees this move as another important step in its journey to becoming the number one choice for glass partitioning solutions globally.
PurOptima has appointed Benhar Office Interiors (BOI) as its first U.S. Project Delivery Partner, responsible for the New York City metropolitan market. BOI, one of New York City’s most trusted building interior solutions providers, has a steadfast commitment to excellence across its entire operation. Entering into a partnership with PurOptima is the result of a shared ambition across both companies to introduce the U.S. commercial design and real estate market to the highest quality, most sustainable glass wall partitions and door solutions currently available.
At launch, PurOptima will offer a core range of its award-winning single and double-glazed partitions, including Optima 117 Plus, Revolution 54 Plus, Revolution 100, as well as the company’s innovative solid wall solution, the Adaptable Wall. PurOptima will also offer a range of acoustic glass door systems including the Edge, Axile, and Kinetic series, as well as its selection of Timber door options.
PurOptima’s entry into the U.S. market comes after several major announcements across the wider Optima Systems family, including the organization’s decision to switch its aluminum supply to low-carbon Hydro CIRCAL, a unique type of certified low-carbon aluminum made with a minimum of 75 percent recycled post-consumer scrap. This important innovation is helping the company reduce its carbon footprint, as global business and industry move closer to Net Zero 2050.
The company will operate out of the U.S., with BOI managing new and existing client relationships as well as installation. The partnership between PurOptima and BOI is a perfect match, with both organizations sharing a commitment to developing the most sustainable solutions in the market and enhancing the future of the built environment. Having worked on interior glass wall partition projects for the likes of AECOM Tishman, LinkedIn, KPMG, and Estee Lauder, it’s become the supplier of choice for industry-leading architects, interior designers, fit-out contractors, and building owners in this category.